Captain Fawcett to launch new Bianco Classico range


Captain Fawcett’s new Bianco Classico range is a sophisticated addition to the brand’s renowned grooming line. Known for its dedication to quality and vintage flair, Captain Fawcett has curated this collection to appeal to modern gentlemen who appreciate classic elegance.

Tailored for all hair types, ‘Bianco Classico’ is simply sensational for white, grey and platinum Silver Foxes. The new range launches with a Beard Butter, Moustache Wax and Purple Shampoo, all designed to highlight and accentuate the natural brilliance of silver strands.

Formulated as a Beard Butter and Moustache Wax, ‘Bianco Classico’ both conditions and shapes, whilst adding a subtle sheen to all mature facial hair.

The ‘Bianco Classico’ toning Shampoo is crafted from crushed Violet pigment to counter tarnished yellow undertones and reveal the natural radiance of blonde, bleached or grey hair. Best used once a week, integrated with your favourite hair care ritual to enhance clarity and shine whilst keeping locks looking fresh.

Evoking the seasons of a life well lived, the ‘Bianco Classico’ collection is ideal for scent layering, being subtly, and most delectably, fragranced with woody Rosemary & Star Anise, combined with invigorating Cyclamen, the mineral tang of Ambergris, calming Cedarwood and sun toasted Tonka. 

Renowned in the industry for his own flowing pewter hair and beard, Captain Fawcett Founder, Richie Finney, said: “Depending on your unique inherited genetics, silver strands tend to begin sneaking in during our 30s. Gadzooks! And, as hair loses pigment, it becomes drier and coarser, perchance appearing somewhat frizzled, tired and dull. So giving hair proper attention keeps it shining with vigour and health! And of course, the same principles apply for one’s beard as for the distinguished locks upon one’s head. Polishing the family silver is simply essential!

“A man with platinum or smokey grey hair is undeniably striking. It is not merely an aesthetic. Indeed, embracing the seasons of one’s life speaks of a certain confidence and character. It even, dare one venture, symbolises the gaining of wisdom. Granted, this particular reward is not immediately apparent in my own case, but there we are. Hope springs eternal. But I digress…silver hair refines a fellow, much like the self-assurance that comes with wearing a well tailored suit. An edge sharpened by life’s experience simply can’t be faked. Hi-Ho Silver, Away!”

Shop Captain Fawcett’s new Bianco Classico range here.

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