Fatboy, the hair care brand built for high-performance styling, wasn’t created in a lab or a boardroom, it
was born on the road, in the thick of touring life, where music and hairstyling were equally a part of Tyson Kennedy’s world.
As the lead singer of Grammy-nominated band Steriogram, he spent years performing high-energy shows, sweating through every set, only to find that no styling product could keep up. Hair would fall flat, lose shape or just not hold the way he wanted. So, he started making his own products. Before each tour, he’d mix batches of styling putty on his stovetop, testing and tweaking until he had something that could survive the chaos.
When Steriogram went on hiatus, Tyson took that same passion into New York’s salon scene, refining his formula and selling it to local stylists. Word spread fast, and what began as a home fix became a cult favorite. That original formula became the iconic Perfect Putty, the product that sparked it all. Seeing its growing demand, Tyson took Fatboy from a side project to a full-fledged brand built on performance, creativity and the belief that hairstyling should be expressive.
Fatboy has never been confined by gender; it’s for anyone who wants to own their style. Now, Fatboy is carving out its place as the authority in short
hair styling. Their mission is to reinvent and set trends for short hair styles like mohawks, pixies and shags. Designed to simplify, inspire and push the boundaries of what hairstyling products can do, Fatboy is more than just a brand, it’s a haircare movement.
“I am thrilled to share our unwavering drive for crafting exceptional hair care products tailored towards short hair styling…
…We believe that every individual deserves to express their unique style with confidence, and our mission is to provide the perfect tools to elevate that experience. With Fatboy, short hair has never looked so good.”
Tyson Kennedy, founder of Fatboy.
Fatboy’s haircare range is designed for both stylists
and everyday users.
The line-up includes…
- Perfect Putty (2.6 oz/ $21): The award-winning, industry-disrupting styling staple that started it all. A matte-finish putty with flexible hold for that perfect lived-in texture, finished with subtle notes of green tea for a fresh, clean scent.
- Spray Putty (3.5 oz/ $24): Perfect Putty-in-a-can, now in an easy-to- use spray for simple, weightless application. This award-winning innovative product is perfect for adding that second-day gritty texture.
- Sea Salt Pomade (2.6 oz/ $21): A hybrid formula that fuses pomade with sea salt for a soft, tousled finish with just the right amount of texture. Styling Cream (2.8 oz. / $21): A lightweight, medium-hold styler that adds volume without flaking. Often used as a blow-dry base, it thickens, protects against heat and UV damage, and works on all hair types – free of nasties like sulfates, parabens and anything that doesn’t belong in great hair.
- Volumizing Shampoo (10 oz. / $24) & Volumizing Conditioner (10 oz /$24): A lightweight, clean duo designed to boost volume and nourish without buildup. Infused with rice protein for strength, plus coconut and avocado oils for hydration and shine, it keeps hair fresh and full with every wash. Finished with a serene fragrance of sage and bergamot, complemented by soft floral undertones for a fresh, uplifting scent.
With a line-up that delivers revolutionary styling, and a brand ethos rooted in music, creativity and individuality, Fatboy is redefining what it means to have great hair. Whether you’re a stylist, a performer or
just someone who wants their hair to look as good at 2 AM as it did at 8 AM, Fatboy has you covered. No fluff. No filler. Just game- changing products that work.
To learn more about Fatboy, please visit www.fatboyhair.com/