Wella Professionals partnered with Victoria Beckham for her SS26 Paris Fashion Week show. Professional hairstylist Anthony Turner was the lead stylist who created the effortless, cool, and feminine runway hair look with an emphasis on strong and healthy hair.
Victoria Beckham said, “For the SS26 collection, we wanted hair that was feminine yet simple, so Anthony created a sleek, low ponytail — powerful, polished, and effortless. We relied on Wella Professionals’ Ultimate Repair Range and the new Ultimate Smooth Miracle Oil Serum to infuse the hair with strength and shine. To finish, we used the new GHD Chronos Max for a smooth, shiny finish with no damage.”
“I loved collaborating with Victoria Beckham to create the SS26 look, which perfectly captured the collection’s narrative,” Anthony Turner added. “A sleek, low ponytail that felt strong, yet feminine. To prep the hair and ensure flawless results, we used Wella Professionals and the GHD Chronos Max—my go-to tools for delivering beautiful hair backstage in record time.”
See below for the breakdown of how Turner achieved the look.

Hair by Anthony Turner using Wella Professionals for Victoria Beckham PFW SS26
- STEP 1: Apply Wella Professionals Ultimate Repair Miracle Hair Rescue on damp hair.
- STEP 2: Followed by Wella Professionals Ultimate Smooth Miracle Oil Serum to the hair.
- STEP 3: Next the hair was dried with the GHD Helios.
- STEP 4: The final step was using the GHD Chronos Max to get that smooth and shiny finish to the pony, setting with Wella Professionals EIMI Stay Firm spray.
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