In color psychology, orange boosts creativity and enthusiasm.
Photo courtesy of Goldwell
Goldwell recently revealed its trend color for 2025, COLOR OF THE YEAR: ORANGE GLOW. This vibrant color evokes a sense of beauty and sophistication and has been selected to capture the dynamic spirit of this year. A perfect blend of creativity, well-being, and glamour.
Radiating a rich, golden light, ORANGE GLOW evokes a lively and stimulating emotional response. With its complex layers, this intense orange hue warms the soul and brings a heightened sense of energy.
In color psychology, orange boosts creativity and enthusiasm. ORANGE GLOW releases this unique energetic essence that provokes optimism and invigorates the imagination, sparking fresh ideas and innovative thinking.
COLOR OF THE YEAR: GOLDWELL’S ANNUAL TREND COLOR, DEVELOPED IN CO-CREATION
Image AI-generated/ChatGPT
Inspired by and extracted from the seasonal trends, Goldwell’s COLOR OF THE YEAR promotes Goldwell’s true color excellence and extensive color portfolio throughout the year, reflecting elements of each seasonal trend, Goldwell’s COLOR OF THE SEASON – the result of a co-creation process and created in close collaboration with Jane Boddy, Trend Forecaster, Goldwell International Artist Agnes Westerman from The Netherlands as well as Jools Purchase (Australia) and Kylie Bussing (USA), members of Goldwell’s Color Collective, the global community of talented and digital-savvy color professionals.
“ORANGE GLOW is more than just a color; it’s a statement. This hue illustrates a perfect balance of warmth, vitality, and elegance. Its glowy undertones and bright energy make it a versatile choice for 2025 to inspire creativity and innovation, making it an essential color for the year ahead,” says Jane Boddy.
FORMULA 1: TOPCHIC
40 ml System Developer Lotion 3% (10 vol.)
+ 30 ml Topchic 8KG
+ 10 ml Topchic 7OO@GK
+ 15 drops System @Pure Pigments Pure Yellow
+ 6 drops System @Pure Pigments Pure Orange
FORMULA 2: ELUMEN
20 ml Elumen GB@9
+ 10 ml Elumen KK@all
+ 1 ml Elumen Pk@all
FORMULA 3: COLORANCE
30 ml System Developer Lotion 2% (7 vol.)
+ 10 ml Colorance Pastel Peach
+ 5 ml Colorance 7OO@GK
Goldwell is a salon-professional brand of Kao Salon Division. Its professional hair products are dedicated to bringing stylists’ and their clients’ aspirations to life. Since 1948, Goldwell has been known for breakthrough innovations in the salon industry with well-known sub-brands such as: leading professional color products Topchic, Colorance, and Elumen; high-performing care and styling products Dualsenses, and StyleSign; and technology-based perm and texture products. Goldwell’s complete portfolio, advanced hairdresser training program and deep expertise together create a full-service brand, meeting all salon stylists and client desires.
Please visit the Goldwell website for information: www.goldwell.com.
About Kao Salon Division
Kao Salon Division is part of the Skin Care and Hair Care Business of Kao Corporation, offering professional products and services to stylists around the globe. It is a thought and trend leader in the hair care industry as well as home to the Goldwell, KERASILK, KMS, Oribe and Varis brands. The mission of Kao Salon Division is to make life beautiful for salons, stylists and their clients through partnership, commitment to sustainable practices, salon business growth and a portfolio of advanced services, innovative products and inspiring education. Kao Corporation creates high-value-added products that enrich the lives of consumers around the world. With the annual Global Creative Awards, a unique chance for hundreds of stylists to show their full creativity live without any limitations, Kao Salon Division translates the latest trends in hair and fashion to inspire stylists around the world.
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