This year’s Cannes Film Festival was a masterclass in timeless glamour and effortless beauty.
Some of my favourite styles—like Carla Bruni’s soft volume, Natalie Portman’s polished bun, and Halle Berry’s natural texture—are perfect examples of how red-carpet hair can be recreated using our four Iles Formula styling essentials. Whether you’re after sculpted shine, frizz control, or that elusive lived-in texture, Cannes 2025 proved that great hair is all about modern refinement and expert care.

Carla Bruni – Dress: Vivienne Westwood, Chopard Jewels / Hairstylist: Massimo Serini
Photo: Danielle Venturelli/ Getty Images
Lustrous and Sumptuous
Carla’s presence at Cannes 2025 was a testament to enduring style and grace, seamlessly blending classic beauty with contemporary fashion.
Carla’s hairstyle complemented her ensemble perfectly. She opted for a timeless, softly tousled blowout with subtle waves, exuding effortless sophistication. The style, with its natural volume and face-framing layers, harkened back to her ’90s supermodel days, adding a touch of nostalgic elegance to the evening.
To achieve this, look at the Iles Formula Finishing Serum, which would undoubtedly be the best choice. It delivers such a spectacular lustre, has memory hold, and never weighs hair down.

Jennifer Lawrence – Dress: Dior / Hairstylist: Gregory Russel
Photo by Lionel Hahn / Getty Images
Sleek and Balmed
The sleek, almost wet, high-shine looks have been highly featured across many red-carpet events for the last four seasons.
Both Natalie Portman and Jennifer Lawrence captivated audiences with their elegant updos, showcasing the timeless appeal of the sleek chignon.
Natalie Portman complemented her ensemble by wearing her hair in a sleek, centred low bun, reflecting her minimalist aesthetic and allowing the intricate details of her gown to take centre stage.
Jennifer Lawrence also opted for a sleek, easy-to-style braided top knot bun.
Both actresses demonstrated how the classic chignon can be adapted to reflect individual style—Portman’s understated elegance and Lawrence’s modern flair—making it a standout trend on the Cannes red carpet.
The ideal styling balm for these looks is the botanically sourced Iles Formula Intensive Hair & Body Balm. A mixture of organically sourced Shea and Tucumã Butter.

Dakota Johnson – Dress: Gucci / Hairstylist: Mark Townsend
Photo: Lionel Hahn/ Getty Images
Polished and Sensual
At the 2025 Cannes Film Festival, Dakota Johnson made a memorable debut with a hairstyle that elegantly blended classic sophistication and modern flair. For the event, Dakota collaborated with her longtime hairstylist Mark Townsend to create a half-up, half-down look that highlighted her signature curtain bangs and added a touch of glamour to the red carpet.
Both Mark and Dakota are avid supporters of Iles Formula, and they consistently seduce us with the Iles Formula Finishing Serum styles, a favourite product of theirs.

Halle Berry – Dress: Custom Gucci / Hairstylist: Renato Campora
Toni Garn – Dress: Archival Redemption / Hairstylist: Ilham Mestour
Photos by Lionel Hahn/Getty Images
Boho Waves
At the 2025 Cannes Film Festival, natural waves emerged as a standout trend, with Halle Berry and Toni Garrn both embracing effortlessly chic hairstyles that celebrated texture and movement.
Halle Berry, serving as a jury member, debuted a voluminous, side-parted bob with soft waves that exuded modern sophistication. This chin-length cut, styled with a tousled finish, marked a departure from her previous sleek looks, highlighting her versatility and confidence. Hale’s wavy bob complemented her array of elegant ensembles throughout the festival, reinforcing her status as a style icon.
Toni Garrn also embraced the natural wave trend, opting for loose, flowing curls that framed her face beautifully. Her hairstyle added a touch of relaxed glamour to her red carpet appearances, perfectly balancing sophistication with a carefree vibe.
There is no better choice of product for curl than the Iles Formula Curl Curl Revive, which promises hydrated curls with absolutely no crackle and crunch.
Both Berry and Garrn’s choices underscored a broader movement at Cannes 2025 toward embracing natural textures and understated elegance, proving that sometimes, simplicity makes the most striking statement.